Abstract

Pakistan is prosperous in animals, and their potential is unmatched worldwide in population and production. Despite the vast livestock population, a handsome amount is spent on importing livestock products and byproducts to meet the needs of the people. Keeping in view this, the present study was designed in the Faisalabad (Purposively selected) district of Punjab-province which has a maximum number of registered farmers (194758) by the Livestock and Dairy Development Department (L & DD). It also has a vast population of cows (534499), buffaloes (999087), goats (528203), and sheep (87691). The sample size was calculated using the online sample size calculator from survey monkey website which was 383 farmers. Three hundred eighty-three farmers chosen through multistage random sampling were interviewed face-to-face on a structured schedule. Binary logistics regression was applied to the data to explore the impact of different socioeconomic attributes on the awareness and usefulness of the services. Results (P-Value) indicated that age, education, land size, milking method, income sources, and the number of cattle had a statistically significant relationship with awareness. Education, land size, milking method, and the number of cattle had a statistically significant association with usefulness. Training programs for the farmers and synergistic working of public and private livestock sectors can persuade farmers to be and improve the use of the provided services.